Subscriber Email Verification

New subscribers to your status page now go through a double opt-in process — verifying their email address before they receive any notifications.

When someone subscribes, they'll receive a confirmation email with a link to verify their address. Once they click it, they're verified and will start receiving your status updates. Subscribers who don't confirm within 30 days are automatically removed.

Why this matters:

• Spam compliance — double opt-in is a best practice for mass notification senders, ensuring you only contact people who genuinely want to hear from you
• Better deliverability — fewer bounces and invalid addresses protect your sender reputation
• Cleaner subscriber lists — spam signups and typos are filtered out before they ever receive a notification

You'll see unverified subscribers in your subscriber list marked as such, so you always have full visibility into who's confirmed and who's still pending.

Subscribers added through the API, CSV import, or your management dashboard are verified automatically — confirmation is only required when someone subscribes directly on your status page.

This is enabled for all accounts and requires no configuration on your part.